Dept. of Advertisement, Fu-Hsin Trade & Art School

Introduction

The theme “New Vision” resonates with the dual meanings of both a New World and a New Perspective, symbolizing innovative thinking and a spirit of exploration. It reflects a renewed way of perceiving our world and everyday life—one shaped by experience, learning, and the ever-evolving currents of contemporary society. This transformation in vision encourages individuals to move beyond conventional boundaries, inspiring creativity, imagination, and new modes of thought.
In 2026, Fu-Hsing Commercial & Art School presents an exhibition structured around three guiding pillars:
• the United Nations Sustainable Development Goals (SDGs),
• post-pandemic social responsibility,
• and a commitment to expanding perspectives and inspiring new ways of thinking.
Responding to future living needs and broader societal development, students engage with contemporary issues through works grounded in sustainability, empathy, and a spirit of service. The exhibition spans a wide range of disciplines:
• Product and Spatial Design addressing intergenerational well-being;
• Brand Identity and Graphic Communication informed by sustainable production and consumption;
• Digital Animation, Creative Illustration, Contemporary Crafts, and Game Design exploring humanistic values, inclusivity, and peaceful coexistence.
Together, these works reveal the diversity, imagination, and forward-looking energy of a new generation, articulating a compelling vision for the future.
At the heart of the exhibition’s visual identity stands a geometric “Unicorn,” constructed through sharp contours and vivid blocks of color. As a symbol of uniqueness, purity, and boundless possibility, the unicorn reflects the students’ unwavering pursuit of excellence in art and design. Its dynamic lines and bold chromatic contrasts evoke a sense of motion, strength, and momentum—embodying the creators’ courage to transcend boundaries and envision new futures. Through the integration of form, color, and conceptual intent, this emblem encapsulates the essence of “New Vision” and expresses the aspirational spirit driving the creation of new possibilities.