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Expelling Unwanted Guests

Bachelor Program in Digtal Marketing Design, Ming Chi University of Technology

7 Excellent ! 6 So Special ! 4 I want it !
形象圖

四點設計 Contact to Expelling Unwanted Guests for cooperation

500

This work centers on the spiritual heritage of Muzha Zhongshun Temple and the agrarian lifestyle of Maokong tea farmers, reinterpreting local culture through book design and creative products. The project specifically highlights the legend of Baoyi Dafu and his divine protection against pests and disasters.
By integrating the signature scents of Maokong into the development of mosquito-repellent products, the design embodies the deity’s core philosophy of "expelling without killing." This compassionate spirit emphasizes peaceful repulsion over destruction, demonstrating a profound respect for all forms of life. Through the design translation of local faith and traditional wisdom, we aim to make cultural heritage more approachable and functional in modern life, ultimately fostering deep cultural continuity and identity.

Packaging integrates Ang-kong symbols, conveying information and belief, letting users feel Maokong’s tea field ritual spirit. Minimal bright packaging suggests protection and pest control, echoing interior pages in a unified visual style. Essential oil features Maokong camphorwood and tea tree scents, reflecting local botanical identity. “Jingzhe” symbolizes spring and insects’ awakening, marking chapters, linking tea farming seasons and pest-control folklore. Spreads merge text and imagery, making text part of the visual narrative rather than mere explanation. Inner pages use fragmented text like insect damage, requiring readers to complete meaning, symbolizing pest control and restored order.

Taiwan Comics Continuation Project

Department of Industrial Design, National Taipei University of Technology, Taipei Tech

Connecting the base with its surrounding areas, the space shapes a Taiwanese comics context. Centered on the history of Taiwanese comics, terrain and circulation translate the context of different eras. The first floor immersively constructs the background atmosphere of early Taiwanese comics, while the second floor is for special exhibitions. Through comics co-creation and AI-assisted integration, it lowers creative barriers, promotes cross-generational exchange and dissemination, and continues the future of Taiwanese comics culture.

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